Growing With You
As we get older, we sometimes get larger too. We will make sure your jewelry grows with you by resizing your rings and adding links to bracelets, necklaces and watches. Our relationship with you will last a lifetime. In fact, for many families, it stretches for generations.
Volume retailers order every style by the thousands. You'll see anything you buy there over and over, even when you travel to other towns. But when you buy from us, you can choose styles that have been hand selected just for your individual taste. You will receive individual service that you can never get from a huge corporation that buys in bulk for all its stores.
Not Just a Face in the Crowd
You are important to us: as a friend, a neighbor, and an individual, not just another face in the crowd. We will remember your anniversary and will even know which style your spouse tried on during a recent visit. And we will help you build a wardrobe that works: we can suggest some earrings to match a necklace you bought last year. When you take a big step in your life, like getting engaged or celebrating the birth of a child, we understand how important it is to make the moment match the emotion and can help you personalize your purchase.
Care & Cleaning
Not only do we care about you, but we care about your jewelry too! Cleaning rings, bracelets, necklaces, and earrings keeps them beautiful. Bring in your rings every year or two to have the prongs checked to make sure that you never lose a gemstone. We offer this as a free service to customers. When your jewelry looks good, we look good too!
You might be surprised at how competitive we can be. We belong to a powerful buying group which multiples our buying power by hundreds of stores so we can negotiate excellent values on the jewelry we select for you. We travel far & wide to buy our diamonds direct from the source and choose each diamond/ gemstone we sell for maximum beauty and value. We offer you honest value every day.
When you buy at a chain store or a mass merchant, the person behind the counter might have sold auto parts or ice cream the week before. When you buy from us, you will get good advice from a professional, someone who eats, breathes and sleeps jewelry. We have gemological training, read professional journals to keep up to date, travel to trade fairs and seminars and learn all about the products we offer. We can help you be an educated buyer and choose the jewelry that is just right for your lifestyle.
Attention to Detail
We personally select each piece of jewelry and gemstone for our clients. Since we sell only what we ourselves carefully select, we have unrivalled quality control. At our store you can compare different pieces side by side, see the difference diamond qualities make, and also try on jewelry before you buy.
Designs of Your Dreams
If you're not getting what you want, we can find it or make it for you We offer custom jewelry, with your choice of design and gemstones. You can remake an old piece that you don't wear or make your jewelry design a reality.